Hi, I’m Sercan Karaca
For many years, I have provided Marketing Communications, Corporate Communications and Strategic Brand Management services to global and national top brands.
Biography
I have been actively working in professional communication consultancy agencies and corporate companies since 2010. With more than 12 years of experience, I have served and worked for many national and international companies in areas such as Corporate Communications, Brand Management, Media Relations, Press and Public Relations, PR, Marketing Communications. I have contributed to companies serving in sectors such as construction, finance, health, education, technology and energy in my own areas of expertise for many years.
I have been a consultant for top global companies such as Western Digital, Nvidia, Mozilla, AVL Turkey, Aon Turkey, MCI Turkey, most of which are based in the US, Austria, UK and Switzerland, on organization and communication issues in Turkey. I have also been responsible for the media and press work of many national companies.
I continue my career as Corporate Communications and Marketing Manager.
References
Educations
Language School
Es Dubai International School – 2024
Bachelors of Communication
Ege Universtiy – 2006 – 20011
Effective Sales-Marketing Techniques
Bemar Career School- 2009
Time Management
Elginkan Vakfı Mesleki ve Teknik Eğitim Merkezleri – 2008
Customer Relationship Management
Bemar Career School – 2008
Being a Brand in the 21st Century
E.Ü Faculty of Communication – 2008
Experience
Corporate Communications and Marketing Manager
Can Hospital – Dec 2024 – Present
Realization of effective advertising campaigns in line with the marketing strategies of the organization, implementation of advertising campaigns in digital and traditional media. Organizing press activities and strengthening relations with cooperation partners.
Communication and Brand Management
Emin Üstün Holding- 2019 – 2023
Management of market research, competitor analysis, positioning and perception management processes for the development of business objectives, maintenance of PR activities and coordination with agencies, preparation of corporate magazine, advertisement, related advertisement and bulletin contents.
Media Relations Manager
Medya 9 Communication Consultancy 2016 – 2019
To undertake the consultancy of companies in press, public relations, media and organization works, to manage advertising, advertorial etc. processes, to prepare press releases on behalf of the spokespersons of the institution, to manage the ATL and BTL activities of the institution.
Media Relations Manager
Brand & More Communication Consultancy 2014 – 2016
Carrying out media studies, interviews and social responsibility projects for brands from different sectors, well-known artists and actors, managing social media accounts.
Marketing Communication Specialist
Savana Integrated Communications Marketing Agency 2012 – 2014
Preparing press releases for the global brands I serve, maintaining relations with the press, organizing new product launches and events, and managing social media.
Customer Relations Officer
Chula Vista Resort Hotel (USA)
Jun 2009 – Oct 2009
During my student years, I worked for 4 months in a popular hotel in the state of Wisconsin in the United States of America, where I developed foreign language skills, to welcome customers at the hotel and direct them to the hotel authorities.
Skills
Press and Communication Activities
- The interview I organized for the Vice Chairman of the Board of Directors of the company I manage Corporate Communications and Brand Management for was published in Independent Turkish.
I organized the press launch of Tristan Nitot, former head of Mozilla Europe, in Istanbul. He introduced Firefox for Android for the first time and got a lot of press coverage.
- I ensured that the press announcement of the Platooning launch of Austria-based AVL with Ford Otosan, for which I undertook press work, was featured on CNN Türk.
- DW Turkish news, where I ensured that the opinions of the company for which I undertake Corporate Communication and Brand Management activities were included for an article to be published in an international media organization.
- This is an exclusive interview I organized for Richard Rutledge, Senior Vice President of Marketing at Western Digital, for whom I do media work.
- The film “Never Leave Me Alone” by Aida Begic, winner of the 2008 Cannes Prize, for which I undertook the press work in Turkey, premiered at the 54th Antalya Film Festival in 2017, bringing the migrant crisis to the big screen.